Blog · ADvantage Hub

News from the world of digital marketing

Practical guides, analysis and lessons straight from the team — Facebook, Google, SEO, email marketing and more.

benefits of email marketing

Email Marketing12 Jan 2025

Top 5 benefits of email marketing

+5 tools we recommend Email marketing has been a popular tool for businesses of all sizes for many years. It allows companies to connect with their target aud...5 minutes

how chatgpt can benefit online stores

Helpful/News12 Jan 2025

How ChatGPT can be useful for online stores

And will it replace customer service positions? In the age of digitalization, online stores are a natural thing and we are often surprised if a physical store...9 minutes

buyer persona

Helpful12 Jan 2025

Buyer persona – how to build it

In today’s business world, understanding your target audience is essential to the success of any marketing campaign. One of the most effective tools to ac...8 minutes

Digital Marketing Trends 2023

Facebook/Google/Helpful/News12 Jan 2025

5 online advertising trends you should implement today

Voice search, diversification of activities and artificial intelligence are just some of them We’re halfway through the year and the trends in digital m...9 minutes

google ad smart campaign

Google12 Jan 2025

Smart campaigns in Google ads – what they are and for whom they are useful

With the development of artificial intelligence, digital marketing has taken a turn, offering businesses more effective ways to reach their target audience. All of these innovations allow businesses to automate processes more and more. This, in turn, enables t...6 minutes

what is a digital agency

Helpful12 Jan 2025

What is a digital agency?

And how it can be useful to us In today’s increasingly technology-driven world, businesses are constantly looking for innovative ways to reach their tar...8 minutes

The best children's ads

News12 Jan 2025

The best children’s commercials of the last 10 years

Greetings to all young and grown-up children How does a little one reach the parent’s soul and purse most easily? Through the commercials, of course! An...3 minutes

google ad performance max

Google12 Jan 2025

What is Performance Max campaign in Google ads

In this article, we’ll tell you about one of the newest (or not so new anymore) options for advertising in Google ads – the Performance max campaign...5 minutes

Facebook advertising

Facebook12 Jan 2025

5 working tips for effective Facebook advertising

Using Facebook advertising to improve business results has long been a sign of not being innovative in building online reputation or increasing revenue. It̵...7 minutes

ai digital marketing

Business/Helpful12 Jan 2025

The rise of AI in digital marketing

How to use machine learning to improve your strategy In today’s fast-paced world, the term “artificial intelligence” (AI) is becoming increasingly common. From self-driving cars and virtual assistants to personalized recommendations on stre...8 minutes